Sonic Shock Open Air

​

Integrated Campaign - Branding

Sonic Shock Open Air is a multi-genre music festival for people who enjoy a wide range of music, including niche genres like heavy metal & EDM. This is a festival that caters to adventurous music fans who want to expand their musical palette and love the thrill of a live show. It is different than other festivals like Coachella which have transformed into glorified parties over the years and are no longer about the excitement of seeing your favorite musicians live. Below are different media tactics I designed and a promotional video I edited.